“We have been building stands for Athlon Avia for two years now. At a recent HR exhibition, where the competition was intense, we needed to stand out through tech-driven creativity by using the company’s own products — Furia drones, which are used for reconnaissance.”
Case No. 1: A Screen on the Floor.
We showcased the product in action in an unconventional way — something almost no one does today. We placed a screen on the floor showing footage captured by a UAV in flight, with a Furia drone suspended above it.
People were literally walking on the “sky,” feeling like reconnaissance operators receiving real-time intelligence.
Case No. 2: Robotics.
In the second case, we showed Furia in action from the perspective of being in the sky.
We synchronized three screens to create a 360° 3D effect and connected a robotic arm. The drone was mounted on the arm, with its movements synchronized to the video. This became the main wow factor: the aircraft tilted in rhythm with the footage, simulating real aerodynamics.
Almost every participant noted how incredible it looked.
Olena Snytkova, Head of Communications at SPE Athlon Avia:
“The secret to success lies in complete synergy: I carry the brand’s vision, mission, and values, while the Ant Hill team masterfully brings these ideas to life. A true marker of this level is that our exhibition solutions from last year were later adopted even by global aviation giants.”